MSWC 2011: ENGAGE Brochure

Finally, here is the brochure for the GHCC Middle School Winter Camp. It opens as a gate-fold from the middle, which really allows the two worlds imagery of the cities to really stand out. For more info about the camp, visit www.engagecamps.com (Designed by Kyle Stillman).

Project: Middle School Winter Camp Brochure Design
Client: GHCC 180 Ministries
Details: 5"x14.5" Gate Fold Brochure

HSWC 2011: ENGAGE Brochure

Here is the High School ENGAGE brochure, as promised. As I explained in the logo post, the theme for this camp was based on a Fallout 3 style and the metaphor of emerging from a fallout shelter to take on the world. For more info about the camps, visit www.engagecamps.com (designed by Kyle Stillman).

Project: High School Winter Camp Brochure
Client: GHCC HSM
Details: 16"x5" Tri-Fold Brochure

HSWC 2011: ENGAGE

GHCC High School Winter Camp 2011 is also called ENGAGE in an effort to bring a consistent message to all the youth that go. Despite the theme being the same name-wise, we wanted to bring a unique identity to the themes.

The idea behind the High School version is a takeaway from the Fallout videogame franchise. In Fallout 3, specifically, the main character emerges from a lifetime living in a fallout shelter to go into the real world and explore the Wasteland, which is a corrupted and dangerous place. The concept is one that has great symbolism for the Winter Camp theme, in which the students will be challenged to engage their culture with Christ. Time to get out of the shelter and engage the real world. I'll make sure to post the brochure for this one too.

Project: GHCC High School Winter Camp 2011
Client: GHCC HSM

MSWC 2011: ENGAGE

GHCC Middle School Winter Camp 2011 is called ENGAGE. The theme explores the answers to the questions of "What are we searching looking for in the world?" and "What do we do when we find what we're searching for?"

ENGAGE is all about taking hold of truth and not waiting for someone else to step up. The two cities in the the logo (one destroyed and one alive) represent the two sides of the world: those dead and those alive in truth. The call is for the students to get up and engage the culture around them with the help of Christ...rather than sitting and waiting for the culture to engage them. I'll make sure to post the brochure on here in the coming days.

Project: Middle School Winter Camp 2011
Client: GHCC One-Eighty Ministries

Coexist

I was recently asked to assist in the design of some themes for a Youth Ministry in Southern California. The first theme is called "Coexist" and the purpose is to discuss how Christians can interact with, relate to, and build relationships with other religions. Here's a peek at the theme:

Project: Coexist Theme Design
Client: Flood @ Pomona First Baptist Church

My Darling Sunshine

My friend Renata Gandha has started a new blog titled "My Darling Sunshine" and I highly suggest you check it out if you have an interest in Graphic Design and need some inspiration. She just has her first post up so you can jump on the bandwagon right from the beginning and not miss a single post! Renata does amazing work and I'm sure you'll appreciate her creativity and inspirations.

Follow the LINK

GAP Update

Well it has not even been a week yet and Gap has already abandoned ship. The company ditched their new logo and went back to their old one after massive outcry from design critics and customers. GAP admits they made a "mistake" and that they should have gotten more customer input before launching a new brand with no explanation (or they could have just not launched a bargain-bin logo in the first place, but whatever).

I am happy to see they were willing to admit defeat instead of forcing us to view that logo from here on out. Now most people will never even know there was a change. GAP now takes the top spot on my list of brand mis-fires, previously held by Tropicana (who also went back to their old brand after massive outcry, only it was not as quick of a retreat as GAP).

All is right with the world again, until some other company makes a bone-headed decision and screws up their brand.

Here's an article about the retraction: LINK