Book Design: Fallout

One of my projects was to design a 100-page book on a scientific topic. While digging through some old papers from someone's attic at a garage sale, I came across an old Fallout Shelter manual from the 1940s. I thought it would be an interesting idea to create a modern-day version of it with scientific research on nuclear and biological warefare, along with sections for how to survive attacks of that nature. I made much of the style of the design to reference the old manual I found and the book turned out to be a pretty interesting compilation. See more pictures after the jump.

What They Don't Teach in Design School:

I wanted this blog to not only be a log of what I have been working on, but also a place where I share my design inspirations.
Identityworks.com has a great new article up (written by Paula Scher, creator of the famous Citi logo) about what you learn and don't learn at Design School and what you don't learn from blogs. It is an interesting read, especially for someone like me who went and learned a lot from design school.

I never knew a designer that got hundreds of thousands of dollars to design a logo. Mostly, designers get paid to negotiate the difficult terrain of individual egos, expectations, tastes, and aspirations of various individuals in an organization or corporation, against business needs, and constraints of the marketplace. This is a process that can take a year or more. Getting a large, diverse group of people to agree on a single new methodology for all of their corporate communications means the designer has to be a strategist, psychiatrist, diplomat, showman, and even a Svengali. The complicated process is worth money. That’s what clients pay for. The process, usually a series of endless presentations and refinements, persuasions and proofs, results, hopefully, in an accepted identity design.

Read the full article here on Identity Forum.

New Website Up

So I launched round one of my new website today. It allows you to view many of my favorite projects from my portfolio in one place as photoalbums, rather than searching through the pages of blog-o-sphere. It's being hosted at wix.com for now, so the URL is a little strange. Maybe when cash isn't so tight I will pony up to have them host tyleradamsdesign.com.

For now the site is www.wix.com/Violinguy72/TylerAdamsDesign

Head over and check it out. Let me know what you think.

HSM Posters

Here is a set of 5 posters used to promote 5 different series of messages in the High School Department at GHCC. Each had a very different theme, but I used similar simple typography and layout to tie them all together since they were all promoting the same thing, one after another. See the final 4 posters after the jump.

Identity Design: OneFiftySeven Logo

Client: One Eighty, GHCC Middle School Ministry
Details: Logo for OneFiftySeven, the GHCC Middle School Leadership Team. Here is the alternate logo:

Home Depot Skin Care

One of my projects at the Academy of Art was to create a skin care line for a company that currently does not have one. I decided on "O" for Men, a line for Home Depot. The O stood for "Orange", Home Depot's trademark color. The Skin care is designed to meet the needs of the everyday working man. Working outside all day in the yard? Construction job leaving your hands feeling calloused and dirty? Get cleaned up with Home Depot "O" for Men. All bottles and the display were built at Californa Model and Design and this was one of my favorite projects to work on from my tenure at school. For more pictures, click "read more".

Nemesis Brochure

Here's the brochure for GHCC High School Winter Camp 2010, as promised. It opens from the middle, showcasing the light and dark opposites to imply "nemesis". This weekend is going to be great, I wish I could go!

Client: HSM, GHCC High School Ministry
Details: 6.5x5" brochure (folded size)